Own Brand

K-TOWN is not just a brand.
It's a Movement.

K-Town Norway — the Korea Town KCG AS is building in the heart of the Nordics. A starting point for planting Korean culture in Europe.

K-TOWN
Our Story

"This is Not a Place.
This is K-TOWN."

The "K" is not just a letter. It carries the spirit of "Core" — the root of the names "Corea" and "Korea" — essence and center, origin and history, and today's cultural narrative. K-Town Norway unfolds that flow through everyday beauty, rhythm, and ritual, bridging Korea and the Nordics.

Brand Color Identity

Obangsaek — Tradition Meets Trend

The five colors carry a sense of balance passed down since ancient times. K-TOWN introduces them to the Nordics not as a mere language of beauty, but as a journey toward the center of the mind.

Blue · 청
Newness, beginning,
life, the rhythm of growth
White · 백
Purity, balance,
inner peace and clarity
Red · 적
Passion, love,
warm energy
Black · 흑
Depth, wisdom,
central balance
Yellow · 황
Harmony, stability,
the core of energy

When five colors come together, they are no longer colors but harmony. This is what K-TOWN wishes to share with the Nordics — a sense of peace, in the name of beauty.

Now — K-Beauty

Scandinavia's First
K-Beauty & Inner Beauty Platform

K-Town Norway begins in the digital world and expands offline. It currently operates as Scandinavia's first K-beauty & inner-beauty curation platform.

  • Scandinavia's first K-beauty & inner-beauty curation platform
  • Official Korean distributor (Offisiell koreansk distributør)
  • Direct shipping from our own warehouse in Kristiansand, Norway
Next — Beyond Beauty

Toward a Korea Town in the Nordics

K-Town Norway doesn't stop at beauty e-commerce. Starting with beauty, it aims to expand into food and other businesses, building a real Korea Town in the Nordics.

  • Set to expand beyond beauty into food and other businesses
  • Aims to become a cultural landmark expanding across the Nordics
  • A brand aligned with the Joseon Imperial Family
  • "This is Not a Place. This is K-TOWN." — "Always There."
Brand Lineup

Korean Brands Introduced by K-Town

Sélevé
Celladix
Hamel Seoul
Lactomedi
Gyeol Haus
Beauness
Wellit
Pronutrition
Jung Saem Mool
ZISU'C
K-TOWN
Continue Exploring